Brasileiragem
for Nike

How to define the Brazilian style of playing football? It's hard to put it into words. So, we created a new one.  A kind of a slang. A word that only Brazilians can feel the swagger that comes with it. Introducing: brasileiragem.



-









-

Agency Wieden+Kennedy São Paulo
Executive Creative Directors Renato Simoes, Edu Lima
Creative Directors Caio Mattoso, Rodrigo Mendes, Bruno Oppido
Head of Art Bruno Oppido
Copywriter Rodrigo Visconti
Art Director Eduardo Tallia
Social Media Fernando Cury, Henrique Kuniyosi, Felipe Zyman, Ana Blanes, Matheus Sanches, Niko Salim, Thiago Mussa, Tainâ Castilho
Illustrator Arthur Soffner
Gif Animation Arthur Soffner
RTV Regiani Petti, Jin Park
Account Isabel Rudge, Ramiro Del-Cid, Marinna Santos
Planner Luana Azeredo, Guilherme Pascullo, Renato Migrone
Media Alexandre Ugadin, Vinicius Tieppo, Natália Maróstica
Production Company: Iconoclast e Cego
Director Urso Morto, Daniel Levenhagem
Director of Photography Urso Morto, Daniel Levenhagem, Gabriel Bianchini, Marco P. Grilo, Ariel Schvartzman
Photographer Gabriel Bianchini
Producer Julia Maury, Ana Mendes
Editor Marcelo Vogelaar
Motion Graphics Guilherme Carneiro
Audio Facility Loud
Soundtrack Composing Fabio Brazza, Felipe Vassão
Soundtrack Production Felipe Vassão
Account - Audio Production House Maia Feres